skull candy the grind
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Skull Candy The Grind The Berrics

Skullcandy - The Grind Hook-Up Meets The Berrics

Metrics type things, again.

38k Facebook views on First Day (unpaid)
101k YouTube views on First Day
605k Social media impressions in First Week

Skullcandy wanted to give a bunch of unsuspecting skate kids the surprise of a lifetime and this is how we did it.

Writer, Creative Director